Your next 90 days, planned in one week.

Your next 90 days, planned in one week.

Your next 90 days, planned in one week.

For $250.

For $250.

For fellowships, courses, bootcamps, newsletters, and other field-building programs that are ready to grow, and need to know where to place the next bet.

For fellowships, courses, bootcamps, newsletters, and other field-building programs that are ready to grow, and need to know where to place the next bet.

The next move isn’t obvious

The next move isn’t obvious

The next move isn’t obvious

Your program works. The question is what gets it to more of the right people.

And there are too many options. Newsletter sponsorships. Partner outreach. Paid ads. Lead magnets. Webinars.

Test the wrong one and you’ve spent a quarter learning very little. Test them all at once and you’ll learn even less.

The Growth Map is how you test the right one first.

You get a 90-day work plan

A written plan for your next 90 days. For each move I recommend, it covers:

Which 1–3 moves (channels, funnels) to test, and why those over everything else

When to run each one, mapped to your next launch, cohort, or campaign

The setup steps, and what needs to be in place before you start

The numbers that mean “keep going,” and the ones that mean “stop”

A budget ballpark, so a real test doesn’t surprise anyone

And what to leave alone for now, which is usually the harder call.

How it works

01

You fill out a short intake. Key links, goals, timeline, whatever data you have. If we’ve already talked, that might be enough on its own.

02

We meet for 60 minutes. I walk you through the plan: what I’d test, what I’d skip, what building it would take.

03

The plan arrives in writing. Yours to run with your team, or with me.

One week, start to finish.

One week, start to finish.

What’s not included

The building. The Growth Map tells you what to do. The sprint is where we do it.

It’s also not a full marketing strategy, no in depth audience research, messaging work, or similar. Those come later, once you know which direction deserves them.

What’s not included

The building. The Growth Map tells you what to do. The sprint is where we do it.

It’s also not a full marketing strategy, no in depth audience research, messaging work, or similar. Those come later, once you know which direction deserves them.

“Anna moved quickly from our first conversations into a plan, then execution, and operated independently from there. I never had to chase her to keep things moving. The newsletter channel that ended up with the lowest cost per application was essentially her idea, on top of several other plausible ideas we didn’t end up pursuing. We ended up with solid insight into which channels actually work for the bootcamp.”

— Jamie Harris, Courses Project Lead, CEA

“Anna moved quickly from our first conversations into a plan, then execution, and operated independently from there. I never had to chase her to keep things moving. The newsletter channel that ended up with the lowest cost per application was essentially her idea, on top of several other plausible ideas we didn’t end up pursuing. We ended up with solid insight into which channels actually work for the bootcamp.”

— Jamie Harris, Courses Project Lead, CEA

This is for you if

You’ve got real traction, and it’s flattening

You have a launch, cohort, or campaign coming in the next few months

You want one clear recommendation instead of five parallel experiments

This is for you if

You’ve got real traction, and it’s flattening

You have a launch, cohort, or campaign coming in the next few months

You want one clear recommendation instead of five parallel experiments

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  • Fellowships · Bootcamps · Courses · Newsletters · Career programs · Research programs · Training cohorts · Communities · Fieldbuilding

  • Fellowships · Bootcamps · Courses · Newsletters · Career programs · Research programs · Training cohorts · Communities · Fieldbuilding

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